Traveling on 14th Street NW between Columbia Heights and U Street, there is definite transition of streetscapes as you go down the hill. The transitionary zone, between Clifton and V streets, isn’t necessarily marked with distinguished architecture or landmarks, just filler. In a move that is sure to spark continued interest in the area surrounding the 14th Street hill, PN Hoffman is planning “an urban oasis of condominiums with the neighborhood vibe built right in” on 14th Street at V Street called the Flats at Union Row fka Union Square. (Studios starting in the upper $200K)

The Intowner wrote in its May issue:

That building will occupy the entire length of the 14th Street block between V and W Streets, giving the street an entirely new façade with 26,000 square feet of retail lining the sidewalk. In the plans, the retail is divided into two halves of roughly equal size, suggesting that the retailers selected for the building will be larger, and perhaps fairly well-known. However, because retail tenants are most often only sought and selected in the final phase of construction of large-scale buildings such as this, specifics are unknown at this time.

And as you can tell, the naming game went into overdrive here: The Flats at Union Row … and that’s not to be confused with its next door neighbor, the Warehouses at Union Row, which will offer 58 “split-level warehouse” units, the Intowner says.