Last week, we wondered what happened to the planned “Take Metro to the New Ballpark” marketing campaign – well, that was quick.
The Nationals rolled out a publicity campaign this week featuring our favorite seventh inning stretch dignitaries, urging the public to use “hassle-free ways to get to the ballpark.” The campaign, which is appearing as bumpers in local news websites, revolves around a comprehensive website – which not only promotes Metrorail use, but other alternatives like busing, biking, and the Nats Express, a shuttle bus that will run to the stadium from RFK.
Additionally, WTOP’s Adam Tuss reports that Metro and the D.C. Department of Transportation are at least beginning to get some concrete logistical details together before the March 30 opener. One significant development:
Riders should be aware that the Navy Yard Station entrance closest to the ballpark will be “exit only,” starting three hours before games. After games, it will be “entrance only.”
Of course, the station is still undergoing work to expand capacity; Metro expects it to be completely ready in time for the first game. It’s a good thing, too, since Green Line ridership is expected to triple on game days.
After the jump: another chat with Catoe is on the books, and new Metro numbers to ponder.
Photo by andertho. Joshua Davis contributed.