Photo by Barbara.K.

Over the span of the last twelve hours, Love Nightclub has tweeted hundreds of times — at some points, nearly a one tweet every single minute — to promote an upcoming show by comedian Kevin Hart.

Often, the amaranthine reminders were rendered in all capital letters, I suppose because the frequency wasn’t enough to really drive the point home. Gee, I sure hope all of the 1,860-odd people following the club got the message that there are still tickets available! (Perhaps even more interesting: no one seems to have unfollowed the club during the last few hours of the outburst.)

Seriously, though — whoever is running the club’s account really needs to step away from the computer.