Local entrepreneurs are scrambling to get in on the ground floor of the District’s impending same-sex marriage nuptials, whether it’s wedding planners, photographers, caterers, you name it. There’s real money to be made here, not to mention the additional potential of endearing yourself to the LGBT community on the whole. Gay marriage is just good business at this point.
But of all the Craigslist postings and gay wedding targeted ads and offers of free officiating we’ve seen lately, this has to be the silliest promotional tie-in: get gay married, get a free cupcake.
Yes, the District’s latent obsession with cupcakes will rear its frosting-topped head tomorrow morning at the D.C. Superior Court. Starting at 8:30 a.m., the first 200 couples in line to file their same-sex marriage applications will get free treats from Hello Cupcake. According to a press release, each couple is promised “a box including Hello Cupcake’s signature chocolate and vanilla flavors, offering congratulations and good wishes.” Hello Cupcake says they coordinated with marriage equality sponsor D.C. Council member David Catania to make the same-sex cupcakes possible.
“We are so proud of our city and happy to be a tiny part of breaking through this barrier,” said Penny Karas, owner of Hello Cupcake, in a statement.
UPDATE: Catania’s office now says the Council member will be there in person to greet couples and hand out cupcakes between 10:30 a.m. and 11:30 a.m. So if you’d like your free cupcake straight from Catania’s hands, plan accordingly.